Lang Qixu, Founder of Tide — Building a Mental Haven in Anxious Times
In a world consumed by digital chaos, BNBU alumnus Lang Qixu took a different path. The 2012 Culture and Creative Management graduate turned Tide from a niche app into a mental wellness brand serving 40 million users, becoming a pioneer in China's mindfulness movement.LOGO of TideFrom PM to Mindfulness Pioneer: A Journey WithinBefore 2016, Lang Qixu was a senior product manager at Alibaba, designing ...